社会价值共创6步行动法则
| 书 名： |
社会价值共创6步行动法则 |
| 英 文 名： |
6-Step Action Towards Social Value Co-Creation
|
| 作 者： |
张伟蒋青云 |
| I S B N： |
978-7-5201-1338-0 |
| 关 键 词： |
企业责任 社会责任 研究 |
| 出版日期： |
2017-10-01 |
中文摘要
伴随越来越多的企业步入可持续发展战略阶段，企业如何与利益相关者共创价值，实现社会与经济价值双丰收成为当下前沿课题。作者通过理论建构与案例研究，归纳了企业社会价值共创管理过程的6个行动阶段——投入、协同、带动、创造、转化、溢出及相应的24个管理行为。本书结合经典与前沿的70个实践案例解读，为企业可持续发展与社会责任战略的落地提供了方法和行动路线。本书还具体分析了社会价值共创行动中企业需关注的4类“市场信号”与6种“共创”管理能力，提供了30个扩展学习知识点，是企业管理者、可持续发展战略官与CSR经理人的实战必备手册。
>>
文章列表
CommonID:DIR_50349569,ID:9043156,SiteID:14,Type:formerAidText,Code:null,ParentId:0,InnerCode:335188,name:序一,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043155,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:序一,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:序一,_RowNo:1
CommonID:DIR_50349570,ID:9043158,SiteID:14,Type:formerAidText,Code:null,ParentId:0,InnerCode:335189,name:序二,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043157,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:序二,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:序二,_RowNo:2
CommonID:DIR_50349571,ID:9043160,SiteID:14,Type:formerAidText,Code:null,ParentId:0,InnerCode:335190,name:70个CSR行动案例,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043159,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:70个CSR行动案例,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:70个CSR行动案例,_RowNo:3
CommonID:DIR_50349572,ID:9043162,SiteID:14,Type:formerAidText,Code:null,ParentId:0,InnerCode:335191,name:30个扩展知识点,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043161,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:30个扩展知识点,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:30个扩展知识点,_RowNo:4
CommonID:DIR_50349573,ID:9043164,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335192,name:导论 企业可持续发展战略步入“社会价值共创”阶段,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043163,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_001,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:25,ShowType:putong,LogoID:0,PdfID:9043165,DownCount:9,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:导论 企业可持续发展战略步入“社会价值共创”阶段,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:导论 企业可持续发展战略步入“社会价值共创”阶段,_RowNo:5
CommonID:DIR_50349576,ID:9043168,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335193,name:第1章 投入（Investment）,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043167,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_002,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:15,ShowType:putong,LogoID:0,PdfID:9043169,DownCount:9,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:投入（Investment）,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:投入（Investment）,_RowNo:6
CommonID:DIR_50349599,ID:9043171,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335194,name:第2章 协同（Coordination）,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043170,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_003,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:13,ShowType:putong,LogoID:0,PdfID:9043172,DownCount:9,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:协同（Coordination）,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:协同（Coordination）,_RowNo:7
CommonID:DIR_50349622,ID:9043174,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335195,name:第3章 带动（Engagement）,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043173,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_004,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:12,ShowType:putong,LogoID:0,PdfID:9043175,DownCount:9,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:带动（Engagement）,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:带动（Engagement）,_RowNo:8
CommonID:DIR_50349641,ID:9043177,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335196,name:第4章 创造（Creation）,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043176,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_005,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:11,ShowType:putong,LogoID:0,PdfID:9043178,DownCount:10,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:创造（Creation）,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:创造（Creation）,_RowNo:9
CommonID:DIR_50349662,ID:9043180,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335197,name:第5章 转化（Transformation）,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043179,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_006,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:11,ShowType:putong,LogoID:0,PdfID:9043181,DownCount:11,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:转化（Transformation）,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:转化（Transformation）,_RowNo:10
CommonID:DIR_50349686,ID:9043183,SiteID:14,Type:chapter,Code:null,ParentId:0,InnerCode:335198,name:第6章 溢出（Spillover）,ShortName:,SubName:,EnTitle:,EnShortTitle:,EnSubTitle:,Level:0,BookId:9043150,AbstractCH:,AbstractEN:,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043182,Fileref:null,OrderFlag:0,IsLeaf:N,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:Y,XmlID:b120171001X20173233001_000_007,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:13,ShowType:putong,LogoID:0,PdfID:9043184,DownCount:11,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:溢出（Spillover）,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:溢出（Spillover）,_RowNo:11
CommonID:DIR_50349708,ID:9043186,SiteID:14,Type:backAidText,Code:null,ParentId:0,InnerCode:335199,name:附录,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043185,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:13.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:附录,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:附录,_RowNo:12
CommonID:DIR_50349709,ID:9043191,SiteID:14,Type:backAidText,Code:null,ParentId:0,InnerCode:335200,name:索引,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043190,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:14.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:索引,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:索引,_RowNo:13
CommonID:DIR_50349710,ID:9043193,SiteID:14,Type:backAidText,Code:null,ParentId:0,InnerCode:335201,name:跋,ShortName:,SubName:,EnTitle:null,EnShortTitle:null,EnSubTitle:null,Level:0,BookId:9043150,AbstractCH:null,AbstractEN:null,KeyWords:null,EKeyWords:null,SubjectWords:null,LiteratureId:9043192,Fileref:null,OrderFlag:0,IsLeaf:Y,PubDate:null,FindDate:null,IssueDate:null,DocType:null,ProductSeries:null,Doi:null,InstanceID:0,MinNodeSearch:null,XmlID:null,Prop1:null,Prop2:null,Prop3:null,prop4:null,AddUser:wanghan,AddTime:2017-10-19 16:37:14.0,ModifyUser:Admin,ModifyTime:2021-11-03 02:09:16.0,HitCount:0,ShowType:putong,LogoID:0,PdfID:0,DownCount:0,AuthorInfos:null,BookPublishDate:2017-10-01 00:00:00.0,SearchTitle:跋,ISBN:978-7-5201-1338-0,BookTitle:社会价值共创6步行动法则,BookStatus:9,AllowDownload:Y,BookVersionNum:null,researchorg:null,CopyRightDate:null,ExcellentPeriod:null,PrizeLevel:null,IsExcellence:null,ContentClass:null,IsDisabled:N,SearchTitle_2:跋,_RowNo:14
您现在所在的位置：首页 > 书籍
京公网安备11010202003507号新出网证（京）字094号出版物经营许可证：新出发京批字第版0079号
