中国语言服务发展报告（2024）
| 书 名： |
中国语言服务发展报告（2024） |
| 英 文 名： |
REPORT ON THE DEVELOPMENT OF LANGUAGE SERVICES IN CHINA （2024）
|
| 作 者： |
王立非 王继辉 主编; 蒙永业 刘劲松 韩林涛 副主编 |
| I S B N： |
978-7-5228-4474-9 |
| 丛 书 名： |
|
| 关 键 词： |
语言服务 语言服务产业 智能语言服务 |
| 出版时间： |
2024年12月 |
中文摘要
语言服务是现代服务业和服务贸易的重要组成部分。2023年，我国服务进出口总额达到6万亿元，语言服务产值突破1982亿元，全国语言服务类企业数量超过124万家。与此同时，机器翻译与智能语言服务市场增势迅猛，语言服务产业成为知识和技术密集型服务业的新增长点。
《中国语言服务发展报告（2024）》涵盖总报告、市场篇、区域篇、国际借鉴篇和案例篇五个部分，运用定量分析、大数据挖掘、景气度分析等多种方法，全面剖析了中国语言服务产业的发展历程、环境、现状和前景，深入探讨了面临的主要挑战并提出产业发展建议。本书重点聚焦语言服务八大核心市场和京津冀地区、长三角地区、粤港澳大湾区等六个重点区域的语言服务产业发展，分析了机器翻译与智能语言服务市场的特征，探讨全球语言服务产业发展趋势，同时对国内语言服务类企业的生存状况进行抽样调查，剖析三类特色服务出口基地（语言服务）案例，力图全面展现中国语言服务产业的发展水平。
中国语言服务产业虽然起步较晚，但已初步形成较为完整的产业体系，规模不断扩大，分类逐渐清晰，服务种类齐全，地域分布广泛，发展潜力巨大。“十四五”期间，中国语言服务产业形成了八大核心市场，涵盖翻译与本地化、多媒体语言服务、语言培训服务、多语言内容服务等多个领域。2023年，核心市场成就显著，发展潜力巨大。然而，产业在快速发展的同时面临诸多挑战。翻译与本地化市场人才短缺，翻译质量不稳定；多媒体语言服务市场成本压力增大，知识产权纠纷频发；语言培训市场质量参差不齐，影响培训效果；多语言内容翻译质量不高，影响对外传播效果。建议完善翻译与本地化服务标准，提升服务质量，加强多媒体语言服务技术研发与知识产权保护，加大语言教师培训力度，提升多语言内容翻译质量和文化适应性，推动跨境电商智能语言技术的应用，培养多语种人才，促进语言服务产业的高质量和可持续发展。
京津冀地区、长三角地区、粤港澳大湾区等六大经济发达地区是中国语言服务产业发展的重点区域。2023年，六大区域的语言服务市场尽管进步显著，但这些区域的产业仍面临结构不合理、产业发展不平衡、智能语言技术落后、语言人才供给不足等问题。语言服务对促进区域经济发展、中外合作交流具有不可替代的作用，六大区域需进一步规范行业标准，提升金融、法律、医疗等专业领域的智能语言服务能力，做强、做大区域语言服务产业，引领全国语言服务产业的发展。
2023年，中国的机器翻译与智能语言服务产值超过616亿元，相关企业数量超过82万家。智能语言服务业态多元化发展，数据服务成为核心业态之一，人工智能技术进步不断推动市场竞争与技术迭代。建议加大技术研发投入力度，加强产学研合作，推动标准化和质量控制，特别是关注机器翻译市场的应用创新与人才培养，促进智能语言服务市场的健康发展。
在全球范围内，2023年语言服务产业继续保持高增长态势，全球产值超过519亿美元，欧美地区是全球语言服务产业的中心。亚太地区虽然市场份额较小，但发展潜力巨大，发展前景广阔。全球语言服务市场呈现智能化、细分化和标准化的发展趋势，中国语言服务产业应充分认识这一趋势，以技术驱动创新，推动产业的国际化和专业化发展。
根据对国内144家语言服务企业的问卷调查结果，尽管疫情对行业造成了一定影响，但约73%的企业经营状况良好，与此同时，人力成本大、市场竞争激烈等问题依然突出。建议语言服务企业加强数字化转型和技术应用，探索多元化市场与业务领域，吸引和保留高端人才，制定长远的发展规划与有效的风险评估机制，提高市场竞争力。
在国家政策的支持下，2022年，国家认定了一批特色服务出口基地（语言服务），对推动产业发展发挥了积极作用。园区类基地通过“一站式”服务、科技创新与国际交流推动产业发展；高校类基地重视学科创新，提升国际中文教育质量与国际化人才培养水平；企业类基地以技术驱动创新，确保高品质服务。展望未来，中国语言服务产业正迎来重要机遇期，需紧跟智能语言服务发展的步伐，不断优化产业结构，提升服务质量与效率，促进语言服务出口，服务国家高质量发展与对外开放新格局。
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