传统媒体和新兴媒体融合发展的愿景与路径
中文摘要
全书以传统媒体和新兴媒体融合发展为主线，从国家软实力、互联网对国际舆论话语权影响、新闻网站盈利模式、复合型传媒人才培养、新媒体战略等角度，针对中国互联网国际传播的理论研究和相关硬件设施现状，做了问卷调查，对我国互联网状发展状况和当今国际互联网行业发展趋势做了较为系统地研究，展望了传统媒体和新兴媒体融合发展的愿景，并提出了具体的路径选择。
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