首都文化贸易发展报告（2018）
| 书 名： |
首都文化贸易发展报告（2018） |
| 英 文 名： |
RESEARCH REPORT OF BEIJING INTERNATIONAL CULTURAL TRADE （2018）
|
| 作 者： |
李嘉珊 |
| I S B N： |
978-7-5097-7217-1 |
| 丛 书 名： |
首都文化贸易蓝皮书
订阅
|
| 关 键 词： |
文化产业 文化贸易 研究报告 北京 |
| 出版日期： |
2018-12-01 |
中文摘要
2017年，首都文化贸易发展态势良好，文化政策逐渐完善，产业基础不断夯实，外向型民营企业迅速成长，海外投融资建设卓有成效。本报告主要以2017年首都文化贸易的理论探索与发展实践为研究对象，结合北京作为全国文化中心的特殊优势、京津冀一体化的实施进程以及“一带一路”倡议带来的机遇与挑战，从宏观与微观两个维度对首都文化贸易的发展状况进行研究，在归纳其发展特点、研判发展趋势的同时形成具有前瞻性、务实性的对策建议，以期对“十三五”时期首都文化贸易发展产生积极影响，进而为文化贸易发展提供智力支持。
《首都文化贸易发展报告（2018）》以2017年首都文化贸易发展研究总报告为开篇，概述了首都文化贸易发展的总体情况。在此基础上，通过分报告、年度专题篇、政策篇和比较与借鉴篇四个部分，综合运用实地考察与典型案例研究、文献数据分析与比较研究等方法，对首都文化贸易理论与实践中的热点问题进行探讨与剖析。
分报告从演艺、广播影视、图书版权、游戏产业、文化旅游和艺术品六个核心行业领域展开研究。总体而言，2017年，北京上述六个行业领域发展势头向好，在对外贸易发展中各有特色和亮点，但仍存在贸易逆差、人才缺失、政策制度不完善等问题，本报告在进行分析、研判的基础上，给出具有针对性的意见和建议，以促进核心行业领域产业贸易的健康可持续发展。年度专题篇选取2017年度北京具有国际影响力的文化贸易热点问题进行研究，涉及京剧的国际传播与市场开拓，北京国际电影节的市场运作、产业升级与创新，首都国际交往中心建设，中华传统文化创造性转化与创新性发展以及冬奥会背景下延庆文化市场的发展多个专题。政策篇包括莫斯科市政府出版基金规划服务于整个首都文化国际发展的主要经验、北京文化保税区政策分析和北京服务业扩大开放试点对文化服务发展的影响。比较与借鉴篇研究芝加哥、伦敦和东京三个世界城市的文化发展成功案例，对北京作为国际化、特大型首都的高质量发展具有借鉴意义。
本报告基于交叉学科视角，关注首都文化贸易发展。在国家“十三五”规划、北京市“十三五”发展规划纲要中，文化发展作为重要目标与内容，为北京文化产业国际化发展带来了新的契机和挑战。在各项利好政策的推动下，北京作为首都正逐步发挥其在文化贸易领域的引领作用，也使本报告更具理论与实践价值。
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分报告
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