中国茶产业发展报告（2021）

茶叶是中国重要的经济作物，在全国的区域经济发展、产业扶贫、创造就业方面发挥着越来越重要的作用。经过了20世纪末期的快速发展和21世纪初期的市场化调整，近年来中国茶产业进入了向高质量发展转变的转型期，并呈现如下特点。

一是2017～2019年，茶园面积由2849万亩增加到3105万亩，增幅为8.99%，茶叶产量由246.0万吨增加到277.6万吨，增幅为12.85%，在种植生产方面继续保持上升状态的同时，小茶类如黄茶、黑茶和白茶增幅可观。

二是市场化导向下茶叶生产的区域化竞争加强，越来越多的茶区逐步转向多茶类的生产加工，未来茶叶产值提升的重点将汇集到产业链后端如茶叶衍生品和深加工产品开发、茶文化旅游和体验上。

三是2018～2019年中国茶叶消费市场的多元化、个性化、碎片化特点愈发明显，但茶叶供应的产品结构与市场需求不匹配——名优茶比重过大，大宗茶被忽视；初加工产品比例高，精深加工产品比例低。

四是饮茶的社交属性可能会在未来的茶叶消费中不断凸显，这带来了新的茶叶产品开发思路。

五是随着电子商务的快速发展，消费者的购茶途径日益融合化和多样化。传统业态的茶叶市场也在相应积极转型以适应新形势的需要。

六是中国茶叶在亚洲市场扮演越来越重要的角色。同时，中国与“一带一路”沿线国家的茶叶贸易日益紧密和凸显。

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书名：	中国茶产业发展报告（2021）
英文名：	ANNUAL DEVELOPMENT AND RESEARCH REPORTS ON CHINA’S TEA INDUSTRY （2021）
作者：	杨江帆李闽榕管曦陈潜李道和彭婵娟贺鼎
I S B N：	978-7-5201-9812-7
丛书名：	茶业蓝皮书订阅
关键词：	茶叶经济作物茶叶消费
出版日期：	2022-04-01