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中国商业发展报告(2008~2009)

书 名: 中国商业发展报告(2008~2009)
英 文 名: ANNUAL REPORT ON CHINA’S COMMERCIAL SECTOR (2008-2009)
作 者:  林景华 荆林波
I S B N: 978-7-5097-0678-7
丛 书 名: 流通蓝皮书 订阅
关 键 词:  商业经济 研究报告 中国 2008~2009
出版日期: 2009-03-01

中文摘要

本书是研究中国商业发展的第一部蓝皮书,是中国社会科学院财政与贸易经济研究所与香港利丰集团研究中心合作的结晶。

本书共分为四部分。第一部分全面剖析了中国商业运行的宏观环境与行业环境,透视了中国商业在全球金融海啸中求得生存发展的图景。第二部分从产业运行的角度,分别对中国批发业发展状况、中国零售业的发展与展望、中国餐饮产业的发展状况和中国无店铺销售的发展状况进行了研究。第三部分从商业要素的角度,讨论了中国商业地产、中国资本市场商业板块股权结构、商业板块的走势与展望、中国零售行业信息技术应用软件硬件现状及问题与趋势,以及中国商业企业的社会责任等问题。第四部分从国际化角度,讨论了外国商业发展的最新趋势、外资商业企业在华直接投资分析与本土商业企业竞争力,以及企业在“世界是平的”竞争环境下的经营策略——利丰及其他企业案例的分析及总结。

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