文化与科技融合产业分类

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文化与科技融合产业分类

书名：	文化与科技融合产业分类
英文名：	The Classification of Culture and Technology Industries Integrative Development
作者：	贾佳王良杰李珠峰
I S B N：	978-7-5097-7467-0
关键词：	文化产业高技术产业产业发展研究报告海淀区
出版日期：	2015-05-01

中文摘要

《文化与科技融合产业分类——以北京市海淀区为例》一书详细分析梳理了国内外文化及相关产业的基础概念、指标体系及指数统计模型，并结合我国创新与创意最为活跃、文化和科技融合最具代表性的北京海淀区产业发展实际情况，提出了文化和科技融合的产业分类体系与指标统计方法建议；是从产业统计分类角度对我国文化和科技融合发展的重要探索，相信会对国家、行业及地方文化和科技融合工作及产业发展起到积极的借鉴和指导作用。

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在现有研究中，文化领域概念众多，内涵交叉情况普遍。与文化相关的产业除“文化产业”外，还有“版权产业”“创意产业”“文化创意产业”“内容产业”等多种提法，它们有时作为同义词使用，但又各有侧重。

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海定区文化与科技融合产业的理论基础贾佳李珠峰

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自党的十六大以来，党中央、国务院高度重视发展文化产业，采取了一系列措施，深入推进文化体制改革，加快推动文化产业发展。党的十七届六中全会站在经济社会发展全局的高度，对推动文化产业成为国民经济支柱性产业做出了全面部署。

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海淀区文化与科技融合产业概念和海淀区现状分析贾佳李珠峰

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在定性研究阶段，我们选择十二家海淀区文化与科技融合产业相关的企（事）业单位进行实地调研，了解企业文化与科技融合典型业务和产品，以及与文化与科技融合活动相关的岗位设置、企业投入产出情况等。最终分析出行业内与行业间文化与科技融合的共性特征，确定海淀区文化与科技融合产业分类原则，初步形成文化与科技产业分类体系。

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海淀区文化与科技融合产业分类体系贾佳李珠峰

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在定量研究阶段，我们采取抽样调查方法对海淀区内各文化创意企（事）业参与文化新业态的情况，以及单位岗位设置、研发投入和2014年上半年相关投入产出等情况进行在线问卷调查（问卷见附件1），共回收问卷876份，占文创企业总数的35.1％。在问卷处理过程中，我们将存在较多未回答题目的作为无效问卷处理，对只存在一两处缺失值的问卷仍旧保留，同时将明显错误的回答作为缺失值处理。

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海淀区文化与科技融合产业分类指标统计贾佳李珠峰

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通过对海淀区文化与科技融合的产业发展状况和分布特点进行分析，我们建立了以科技创意强度、文化创意强度、研发投入强度和文化建设强度为主要指标的衡量文化与科技融合程度的体系。研究样本显示海淀区有近30%的企业参与了新型文化业态活动，16%的企业文化与科技融合程度较高，其新业态业务占到企业总收入的一半以上。所有参与文化新业态企事业单位的综合创意强度达到29%，约为传统行业的三倍左右。定量研究结果说明海淀区是文化与科技融合较为典型的区域，新型文化业态类企业在区内的占比较高，新业态增长的态势非常强劲。文化新业态企业创意强度明显高于传统行业，表明海淀区文化及相关产业的发展充满活力，是典型的创意人才密集型区域。

为了进一步促进海淀区文化与科技融合产业发展，结合海淀区内资源优势和产业基础，必须做好顶层设计和政策统筹，突出技术创新和创意创新环节，推动传统文化企业和传统科技企业提高创意强度，加速产业升级与转型。从人才支持、资金支持、品牌打造、协同创新等多个方面入手，形成架构完整的支持文化与科技融合产业发展的政策体系，加快形成技术水平领先、新兴业态涌现、规模效应明显的产业发展格局，打造文化与科技融合新兴产业发展先行区。

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海淀区文化与科技融合产业政策建议贾佳李珠峰

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