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In recent years,the hot springs county grasps “the hometown of China hot spring” brand and environmental resources endowment advantages,vigorously promote the construction of infrastructure,the county resources integration and industrial upgrading,to “health tourism”“hot spring health”“Kangyang is a “ecological health”,is the development direction,at the same time will receive medicine combining culture with WenQuanKang raising industry development,realizes the health tourism and raise industrial convergence development. This report analyzes the sustainable development potential of the health care industry from three aspects of policy environment,natural resources and cultural environment,and concludes that the health care resources in Wenquan county have a high degree of abundance and aggregation,and the green barrier of the original ecology also provides an industrial foundation for the development of the concept of mind,body and health care. Driven by characteristic resources and with “hot spring” resources as the core attraction,the local government has built a medical,health and care industry system with “bath” culture as the theme and TCM as the support,thus forming a new health and care industry with health and care as the core and multi-industry linkage. In the future,it will further rely on the industry and key scenic spots,take the combination of medical care and tourism as the development direction,focus on the spa health care,medical care services,landscape tourism and other formats,vigorously develop the tourism health care industry,Kangyang tourism into a strategic pillar industry.
<<Keywords: | Wenquan KangyangKangyang Tourism IndustryIntegration of Medical Care and KangyangTraditional Medical Culture |