中国互联网金融发展报告（2015）
| 书 名： |
中国互联网金融发展报告（2015） |
| 英 文 名： |
ANNUAL REPORT ON CHINA’S INTERNET FINANCE DEVELOPMENT （2015）
|
| 作 者： |
李东荣朱烨东 |
| I S B N： |
978-7-5097-8031-2 |
| 丛 书 名： |
互联网金融蓝皮书
订阅
|
| 关 键 词： |
互联网络 应用 金融 研究报告 中国 2015 |
| 出版日期： |
2015-09-01 |
中文摘要
2015年互联网金融在中国得到了极大发展，规模增长，产品创新，涉及的领域与影响力也越来越大。不仅传统金融企业加大了对互联网工具的应用，而且互联网企业、生产性企业甚至为金融企业提供技术服务的企业，也加入互联网金融领域，加上P2P、众筹等纯互联网金融企业推陈出新，出现了互联网与金融水乳交融、相互促进的兴盛局面，互联网金融对经济社会生活的影响在2015年进一步加大。
然而，我们必须清醒地意识到，互联网金融的本质依然是金融，并没有改变金融的资金融通的基本功能与属性。由于银行在我国的金融资产布局中占绝对主导地位，互联网金融将会以资产证券化的互联网银行为主要表现形式。其他金融机构的“互联网+”以及传统互联网企业对金融领域的涉足，也会推动互联网金融向纵深发展。传统的生产性、流通性企业则通过O2O和供应链金融两个途径实现互联网金融的转型与企业业务流程的再造。技术公司通过搭建交易平台进军互联网金融领域，进一步拓宽了互联网金融的广度。
互联网金融企业的估值需要更为科学的指标界定，不同阶段的互联网金融企业应当对应不同的估值方法和参数。互联网金融的发展也有内在的逻辑和表现方式，其商业模式和发展驱动因素，也将通过理论研究得到梳理与总结。互联网金融发展的法律支撑和监管机制在国内还未真正成型，只有借鉴发达国家的经验，结合实际国情与法律体系，予以根基性的充实完善，才能为互联网金融的健康发展奠定必备的基础。
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