中国药品流通行业发展报告（2024）
中文摘要
2023年是全面贯彻党的二十大精神的开局之年，也是实施“十四五”规划承上启下的关键之年。这一年，习近平总书记首次提出“新质生产力”，并在年末的中央经济工作会议上做深入阐述，指出发展新质生产力是推动经济高质量发展的关键之举。为此，我国药品流通行业在培育壮大新质生产力引领下，在努力推动行业转型升级、促进行业高质量发展方面取得积极成果。从国家出台的相关政策看，《药品经营和使用质量监督管理办法》的颁布实施，明确从新标准、新业态、新手段三个方面促进药品流通行业发展，加强保障药品经营和使用环节质量安全监管；《关于进一步做好定点零售药店纳入门诊统筹管理的通知》的颁布实施，明确提出鼓励连锁药店纳入国家带量采购和门诊统筹，支持药店连锁化、专业化、数字化发展。2023年国家还相继发布了《关于做好2023年医药集中采购和价格管理工作的通知》和《数字中国建设整体布局规划》等政策，在促使药品集采提质扩面，以及推动各领域数字化建设和人工智能技术的发展方面，都做了明确规划。随着医疗健康AI大模型迎来爆发，药品流通企业在业态创新和数字化转型方面的步伐也不断加快。
本报告涵盖了2023年药品流通行业运行统计的主要数据、行业创新发展趋势、数字化转型创新案例以及药品流通行业国际经验等内容，涉及国内外行业最新发展成果。报告认为，过去一年，我国药品流通市场销售规模保持稳健增长，行业集中度持续提升，行业龙头企业加快数字化转型步伐，通过积极探索新模式和新业态，拓展发展新空间，为引领行业高质量发展发挥积极作用。大型药品零售连锁企业持续加速门店扩张，部分企业已进入万店规模，专业服务成为药品零售新的核心竞争力；医药物流企业开展智慧供应链、数字物流建设，行业线上线下融合加速发展。
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