福建省文化和旅游发展报告（2025）
书 名： 福建省文化和旅游发展报告（2025）
英 文 名： ANNUAL REPORT ON THE DEVELOPMENT OF CULTURE AND TOURISM IN FUJIAN PROVINCE （2025）
作 者： 福建省文化和旅游研究联盟 组织编写; 谢宏忠 主编; 储德平 副主编
I S B N： 978-7-5228-6485-3
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出版时间： 2025年12月
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中文摘要
《福建省文化和旅游发展报告（2025）》在福建省文化和旅游研究联盟的组织下，汇聚福建省高校与研究机构的专家学者以及业界人士，立足2025年新发展阶段，围绕文化事业繁荣、旅游产业升级、文旅深度融合、两岸融合创新等领域展开系统研究，全面审视福建省文旅产业发展的新进展、新机遇与新挑战，并提出有针对性的对策建议。全书由总报告、文化事业发展篇、文旅产业发展篇、文旅融合发展篇、两岸融合发展篇五个部分组成。
总报告由2篇报告构成，系统分析福建省文旅产业的发展现状与瓶颈，提出相应的对策建议，并构建福建省文化旅游业发展指标体系，为政策制定和产业评估提供科学依据。
文化事业发展篇由5篇报告组成，研究范围广泛触及数字化赋能、公共文化资源下沉、社会力量参与文物保护等议题，探讨生成式技术在古厝数字化传承中的应用、公共图书馆与博物馆优质文化资源直达基层的机制创新，以及社会力量参与文物保护的有效路径，为推动福建文化事业高质量发展提供理论支撑和实践参考。
文旅产业发展篇由8篇报告组成，聚焦在线旅游、数字文旅、入境旅游等多个前沿领域，尤其关注低空经济、非遗旅游等新兴业态的发展机制，分析福建省旅游产业的时空演变、发展态势与政策优化，提出健全现代旅游产业体系、推动数字文旅高质量发展、拓展入境旅游市场等具体建议。
文旅融合发展篇由4篇报告组成，重点剖析世界遗产文旅融合、农文旅融合、“文旅+百业”数实融合以及康养旅游产业融合等主题，指出通过培育经营主体、创新跨界融合机制、打造典型案例，推动文旅与相关产业深度融合，提升全域经济带动效应。
两岸融合发展篇由3篇报告组成，聚焦闽台研学旅游协同发展、旅游业深度融合发展及闽台文旅融合发展示范区建设，指出在两岸融合发展背景下，应进一步畅通研学通道、打造优质项目、优化人才供给，推动闽台文旅合作向更高水平、更宽领域发展。
本书在继承系列蓝皮书扎实研究传统的基础上，加强了对低空经济、生成式技术、数实融合、公共文化服务有效供给、入境旅游政策优化等前沿议题的探索，研究成果兼具理论创新性与实践指导性，旨在为福建省文旅产业高质量发展注入新动能。
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