粤港澳大湾区会展旅游酒店发展报告（2020）
| 书 名： |
粤港澳大湾区会展旅游酒店发展报告（2020） |
| 英 文 名： |
REPORT ON THE DEVELOPMENT OF EXHIBITION，TOURISM AND HOTEL IN GUANGDONG，HONGKONG AND MACAO BAY AREA （2020）
|
| 作 者： |
卢坤建 刘生华 罗繁明 |
| I S B N： |
978-7-5201-7658-3 |
| 丛 书 名： |
粤港澳大湾区蓝皮书
订阅
|
| 关 键 词： |
会展旅游 饭店 经济发展 广东 香港 澳门 |
| 出版日期： |
2020-12-01 |
中文摘要
本研究是以《粤港澳大湾区发展规划纲要》这一国家发展战略为指南，紧扣党的十九届五中全会关于“不断提高贯彻新发展理念、构建新发展格局能力和水平，为实现高质量发展提供根本保证”和习近平总书记在深圳经济特区建立40周年庆祝大会上的重要讲话中关于“在更高起点上推进改革开放”的新时代发展思想，创新性地将该区域的会展业、旅游业、酒店业三个行业相互联结的利益关系纳入一个产业链系统考虑并以此展开研究路径。
从世界三大著名湾区发展历程中发现，在湾区的现代化发展中第三产业的占比是衡量湾区现代化发展是否具备世界一流水平的重要标志。将对会展业、旅游业、酒店业发展状况的研究从过去分散由香港、澳门、广东三地各自研究向统一到从整体湾区研究转变，是国家发展战略的需要。本研究认为会展业、旅游业、酒店业是营商环境的表征，其关系本区域市场要素的招商引资环境。会展业具有快速聚集人类最前沿文明成果、交流传播知识、技术转移的功能，同时也具有引领旅游业、酒店业相关产业发展的龙头作用。三者联动在城市中扮演着支撑现代服务业产业链提升城市质量的角色；同时在促进城市各市场要素的流动中帮助优化营商环境，发挥虹吸效应。从这个意义出发，本研究以跟踪反映大湾区会展、旅游、酒店业全貌为目标，力争成果成为国际投资、跨国合作、政府及各业界研究评估和消费者旅游的参考指南。
本书的核心价值在于基于粤港澳会展、旅游、酒店年度发展统计数据，用专业的眼光、大数据的全景式样本、具有代表性的发展案例，通过量化为主、质性为辅的研究方法，综合反映了三地产业的发展态势，对核心产业开展量化评价，并研判未来的发展趋向，为将粤港澳大湾区会展旅游酒店业打造成世界一流高端服务产业链提供理论支持，并具有不可多得或不可取代的现实意义。本研究是国内第一部以粤港澳大湾区为背景、以会展业品牌建设引领城市的旅游业酒店业发展、为优化城市营商环境加持赋能的研究成果，是首部将三者作为一个产业链进行综合分析研究的年度报告。
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