中国传媒投资发展报告（2019）
| 书 名： |
中国传媒投资发展报告（2019） |
| 英 文 名： |
ANNUAL REPORT ON THE DEVELOPMENT OF CHINA’S MEDIA INVESTMENT （2019）
|
| 作 者： |
建投华文投资有限责任公司人民日报社企业监管部 主编 |
| I S B N： |
978-7-5201-5052-1 |
| 丛 书 名： |
|
| 关 键 词： |
传播媒介 投资 研究报告 中国 |
| 出版时间： |
2019年07月 |
中文摘要
《中国传媒投资发展报告（2019）》为“中国建投研究丛书·报告系列”之一，核心主题是“传媒投资”。本书对传媒行业最新政策、行业发展与投资趋势等问题做出分析与展望，同时结合大量的企业案例，与读者分享来自一线的实践与认知。
本书分总报告、中国传媒企业案例篇、中国传媒投资企业案例篇和附录四大部分，共计20章。报告力求简明扼要，在保证事实和数据准确可靠的同时，着力于理论与实践相结合，为读者贡献有价值的研究成果。
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总报告
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中国传媒企业案例篇
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中国传媒投资企业案例篇
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附录
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